App monetization methods by U.S. publishers 2024

Published by Laura Ceci, Mar 18, 2024

As of March 2024, seven percent of apps from the United States monetized by being paid apps, while only three percent of global apps monetized this way. Additionally, a quarter of U.S. apps generated revenue by including ads. This is lower than the worldwide average of 31percent of apps that include ads.

Most popular app monetization methods by publishers from the United States as of March 2024

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Release date

March 2024

Region

Worldwide, United States

Survey time period

March 2024

Special properties

Google Play

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Statistics on " Mobile app monetization "

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Overview

8

User acquisition, retention, and conversion

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App monetization

8

App stores

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App publishers

5

Mobile gaming

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Spotlight: subscription apps

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Topics

Mobile app monetizationAppleSmartphonesiPhoneMobile app usage
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